J Soonu Aravindan
Web mining is becoming hot topic in the area of E-business research and this web mining research relates to different research communities such as Machine Learning, Information retrieval and Artificial Intelligence. It always been a challenging task to understand the trends and extract the opinions about the product in the wide diverse social media data. Thereby this creates the need of automated and real time user emotion reading to generate opinions. This paper is an effort to analyze the recent diversity in web mining with the user emotion analysis. We explored the role of emotion mining for E-business. The survey has been made to categories the recent approaches of emotion analysis, although the emotion analysis is considered as much complicated problem in literature.
Emotion analysis; Opinion Mining; Behavioral Tracking; E-Business; Web mining